Joanna Pawlowska, M.S. Chief Marketing Officer
Joanna Pawlowska is the Chief Marketing Officer at Maximum Security. She holds a Bachelor’s degree in Fine Art with a concentration in Graphic Design and a Master’s degree in International Marketing Management from Boston University. Joanna leads strategically integrated initiatives; from message to aesthetic representation by utilizing her 20 years of experience in marketing, design, psychology, and technology in the B2B & B2C landscape.
Joanna’s extensive experience in product research and development, UI design, access control systems, ATM security, visitor management solutions and project management allow her to add value in a variety of business areas. She has played a vital role in defining and implementing processes to ensure efficiency, including qualification and implementation of CRM and Recruiting software. She also serves as the liaison between Maximum and its technology partners as well as install teams. Her experience with technology is utilized for product qualification and development.
Joanna’s professional success is attributed to her integrity, creativity, work ethic, a focus on relationships and adaptation to constant change. She is an expert at connecting with people, stemming from learning cultural nuances by immigrating to the states from former communist Poland.
Joanna is passionate about helping the community and dedicates her time and marketing expertise as a board member of prominent organizations such as the International Facility Management Association, The Boys & Girls Club & the Westchester Owners’ Association. She also sits on the HIA-LI Business Acceleration committee, LI Hospitality Ball committee as well as co-chairing the CAI trade show committee.
In her (little) free time, Joanna enjoys jazz, learning the violin, painting, photography, travel, scoping out new restaurants, exploring nature and supporting animal causes; most recently she became involved with local animal shelters.